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AMD to invest $400 million in India by 2028: Here’s what we know

US chipmaker Advanced Micro Devices said on Friday it will invest around $400 million in India over the next five years and will build its largest design center in the tech hub of Bengaluru. AMD’s announcement was made by its Chief Technology Officer Mark Papermaster at an annual semiconductor conference that started Friday in Prime Minister Narendra Modi’s home state of Gujarat. Other speakers at the flagship event include Foxconn Chairman Young Liu and Micron CEO Sanjay Mehrotra. Despite being a late entrant, the Modi government has been courting investments into India’s nascent chip sector to establish its credentials as a chipmaking hub. AMD said it will open its new design centre campus in Bengaluru by end of this year and create 3,000 new engineering roles within five years. “Our India teams will continue to play a pivotal role in delivering the high-performance and adaptive solutions that support AMD customers worldwide,” Papermaster said. The new 500,000-square-foot (55,5...
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Apple is set to sell ad space for TV+ starting 2023: Report

Tech giant Apple is reportedly discussing with media agency and network executives about the possibility of selling advertising space on its Apple TV+ streaming service, maybe as early as next year.

The tech giant’s advertising chief Todd Teresi has led meetings with holding company executives to sell video advertising space, citing DigiDay, MacRumors reported.

Apple might be selling ad space on TV+

Citing an anonymous source, the report claims Apple has not asked one agency’s network to put aside client dollars in the fourth quarter, suggesting the ad time could be available in early 2023.

As per the report, Apple is aiming to triple its ad revenue from $4 billion per year to double-digit figures by expanding its advertising to more apps and services, and Apple executives see TV+ as having untapped potential.

Currently, the company’s advertising spots are spread over display ads in its News and Stocks apps, as well as for apps in the App Store, across iPhone, iPad and Mac.

Apple also already generates revenue on Apple TV+ with commercials during MLB Friday Night Baseball streams, although those spots are sold by MLB, the report said.

In 2023, it will be the exclusive home of Major League Soccer for the next 10 years, with ad space and sponsorship deals shared by both Apple and MLS.

In May, it was reported that Apple’s senior vice president of services Eddy Cue had restructured services management to focus more on streaming and advertising.

For the unversed, Netflix is also set to launch an ad-tier for users by the end of this year. This was done after it witnessed a major dip in its revenue for the first time in a decade this year. This ad tier will include a vast library. However, the streaming platform might not show ads for select original films and a few kids’ shows. Viewers might not see ads during original films when they are first released. This will work in the favour of filmmakers who do not want their high-budget films to get ruined by advertising.

–With inputs from IANS

The post Apple is set to sell ad space for TV+ starting 2023: Report appeared first on BGR India.



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