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AMD to invest $400 million in India by 2028: Here’s what we know

US chipmaker Advanced Micro Devices said on Friday it will invest around $400 million in India over the next five years and will build its largest design center in the tech hub of Bengaluru. AMD’s announcement was made by its Chief Technology Officer Mark Papermaster at an annual semiconductor conference that started Friday in Prime Minister Narendra Modi’s home state of Gujarat. Other speakers at the flagship event include Foxconn Chairman Young Liu and Micron CEO Sanjay Mehrotra. Despite being a late entrant, the Modi government has been courting investments into India’s nascent chip sector to establish its credentials as a chipmaking hub. AMD said it will open its new design centre campus in Bengaluru by end of this year and create 3,000 new engineering roles within five years. “Our India teams will continue to play a pivotal role in delivering the high-performance and adaptive solutions that support AMD customers worldwide,” Papermaster said. The new 500,000-square-foot (55,5...
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Apple will soon start showing ads in the App Store’s Today tab

Whether you have noticed it or not, Apple has been showing you ads in the App Store. However, the ads have been limited to the search tab and search results so far, but now, it appears to change as Apple is said to show more ads in other sections of the App Store.

You will now see more ads in the App Store on iPhone

According to several sources, Apple will start showing more ads in the App Store. Reportedly, two new ad placements have been implemented and these will appear in Today Tab and individual pages. Just like the ones in the search bar and search results, these advertisements will appear distinctly.

An ad will be highlighted in a light blue shade and have “Ad” written on it. While in the Today’s Tab you will see ads directly, in the individual pages, you will see ads under the “You Might Also Like” section.

What’s great is that you won’t see any ad that the ad buyer wants to show, rather the ads will be user-relevant and from the App Store-approved pages. So less spam and more quality ads that may suit you.

“Apple Search Ads provides opportunities for developers of all sizes to grow their business,” stated Apple to MacRumors, 9to5Mac, and AppleInsider.

“Like our other advertising offerings, these new ad placements are built upon the same foundation — they will only contain content from apps’ approved App Store pages, and will adhere to the same rigorous privacy standards.”

Apple is yet to start showing these additional adverts in App Store. The company plans to start testing the new ads soon.

To recall, Apple started showing ads in the App Store starting in 2016. With the new ad placements, it appears that Apple plans to squeeze out more cash in the name of personalized recommendations. Nonetheless, at least we won’t get spam like on ads in other places on the web.

The post Apple will soon start showing ads in the App Store’s Today tab appeared first on BGR India.



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