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AMD to invest $400 million in India by 2028: Here’s what we know

US chipmaker Advanced Micro Devices said on Friday it will invest around $400 million in India over the next five years and will build its largest design center in the tech hub of Bengaluru. AMD’s announcement was made by its Chief Technology Officer Mark Papermaster at an annual semiconductor conference that started Friday in Prime Minister Narendra Modi’s home state of Gujarat. Other speakers at the flagship event include Foxconn Chairman Young Liu and Micron CEO Sanjay Mehrotra. Despite being a late entrant, the Modi government has been courting investments into India’s nascent chip sector to establish its credentials as a chipmaking hub. AMD said it will open its new design centre campus in Bengaluru by end of this year and create 3,000 new engineering roles within five years. “Our India teams will continue to play a pivotal role in delivering the high-performance and adaptive solutions that support AMD customers worldwide,” Papermaster said. The new 500,000-square-foot (55,5...
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75th Independence Day 2021: Snapchat launches a super fun India Gate landmarker AR filter

On the event of 75th Independence Day 2021, Snapchat has announced a landmarker lens at the historic India Gate. The newly introduced Snapchat AR lens brings to life the iconic monument located in the heart of Delhi.

Snapchat has introduced new lenses in celebration of India’s Independence Day. These newly launched lenses will allow Snapchatters to celebrate with friends and family even when physically distant.

“Snapchatters can also get creative and share on Spotlight with #MeraBharatMahan, an opportunity for everyone to share what India means to them in their own unique way,” the company announced.

To use the special Landmarker lens, Snapchatters nearby will need to point their camera at the monument and will instantly showcase the India Gate embellished with the tricolour.

Commenting on the introduction of these special lenses, Durgesh Kaushik, Head of Market Development, India at Snap said, “We are always looking for ways to add features that resonate with Indian Snapchatters and this Independence Day we have created an array of experiences for our community that are exciting and immersive.”

Snapchat

(Image: Pixabay)

“Snap’s Landmarker Lenses enable augmented reality experiences that can transform the world’s most iconic landmarks in real-time. Landmarker for India Gate in Delhi marks Snapchat’s third Landmarker Lens in India after The Gateway of India in Mumbai and the Taj Mahal in Agra. Snapchat’s strategy remains focused on deepening the culturally and locally relevant experience for Indian users through product developments, creative tools, community engagement and partnerships,” he further added.

The company highlighted that “Snapchat is taking its AR tools to a much bigger scale by innovating and creating unique moments and experiences to connect with Snapchatters in totally new ways.”

Snapchat said that more than 200 million Snapchatters engage with AR every day on average, and over 200,000 creators use Lens Studio to build AR Lenses for our community.

The post 75th Independence Day 2021: Snapchat launches a super fun India Gate landmarker AR filter appeared first on BGR India.



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