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YouTube cancels Rewind 2020 as this year has been different
Earlier on Friday, the video-sharing platform, YouTube announced that it will not organize its annual end-of-year ‘Rewind’ celebratory recap video this year. In an official statement, the company said that “2020 has been different” and that hence “it doesn’t feel right to carry on as if it weren’t.”
The announcement comes as a shock for many as several content creators were waiting for YouTube to host its year-end Rewind 2020. At the event, the company recognizes all the good work done by content creators on the platform across genres.
YouTube stated in an official statement it released on Rewind earlier today, “We know that so much of the good that did happen in 2020 was created by all of you. You have found ways to lift people up, help them cope, and make them laugh. You made a hard year genuinely better.”
As per IANS, the initial reaction to the news was mostly supportive, with large creators backing the call. The report further stated that there were disagreements wherein some creators like JerryRigEverything highlighted that besides all the wrongs that happened this year there have also been “plenty of things to be positive about.”
To recollect, Google announced YouTube creators nearly 10 years ago in 2010 and since then the company has never backstep to encourage the good content that creators share on the platform.
Last year, the Rewind video honored the platform’s record-breaking creators and videos in beauty, music, dancing and more. On the other hand, in the year 2018, YouTube turned their year-end roundup into a full-blown short film, with cameos from Will Smith, Marshmello and more.
(With inputs from IANS)
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